Any paid working experience will be concidered if you provide solid evidence for it (reference letter).
Your actual job duties shall be relevant to those of a NOC descroption (in case of primary NOC they MUST mach with NOC description). Job title and type of company are not that important.
You can apply as a database admin even if your worked in export/import company as long as you performed duties of a database admin.
Database analysts design, develop and administer data management solutions using database management software. Data administrators develop and implement data administration policy, standards and models.They are employed in information technology consulting firms and in information technology units throughout the private and public sectors.